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Quora’ load of Q&A

January 7th 2011

Deborah Stuttard

Deborah (Debs) Stuttard is a senior account manager at Marketecture. She comes from an in-house background as a marketing manager, so is ideally placed to understand and address the day-to-day client frustratons and challenges. A former politics graduate she is often found ranting on all things political. Sorry about that!

Although founded in 2009 (by former Facebook execs Charlie Cheever and Adam D’Angelo), I’ve only become aware of Quora over the last few weeks.

A collection of questions and answers, created, edited and organised by users, Quora on first glance is a hybrid of Twitter and a Wiki. The hype is certainly gaining momentum - with a huge boost in user activity towards the end of last year, and a small burst by the Marketecture team today – determined not to be the last to join the party.

On first glance I can see how it might be useful. It’s not ‘fun’ like Twitter, but it does seem decidedly useful, with answers on a vast range of topics from ‘what is Quora’, to ‘how can one cook fish in the microwave’. And I can only imagine it become more useful the more people jump on the bandwagon.

I’m certainly not going to proclaim how I think it’s a waste of time (having once done the same about Twitter and now a prolific Tweep). However while you’re making your own mind up, here’s a humorous take on the new member of the social media family. www.cwora.com

Or for the real thing try www.quora.com