Is Google Analytics all a b2b marketer really needs?

Stuart has been at Marketecture since day one, charming clients with his latest marketing obsession and unique sense of humour. One of the Directors of the agency and founding partners, Stuart can usually be found surfing the 'next big' wave, with a passion for digital, metrics and emerging marketing technologies. A true left-brain thinker, Stuart's primary focus is on finding new clients that we aspire to work with, and helping current clients to inspire new ways of thinking. Stuart's only achilles heel is admin (or rather, lack of).